Author Archives: Roy H. Williams
How ’bout Those Canadians, eh?
A National Example of the Difference between “Being” and “Doing” I wear a little Canadian flag on my lapel these days as a statement of my admiration for the people of Canada. Having made several trips there recently, I think I’ve finally figured out what it is that makes Canadians a little different from you &hellip Continue reading
An Apple of What in a What?
A Monday Morning Memo for Motorcycle Riders Holding my charts in a manila folder, the doctor said, “Mr. Williams, I don’t know how to tell you this, but we have discovered that you have a hereditary condition for which there is no treatment.” When I asked the doctor if my condition had a name he &hellip Continue reading
The Changing Business of Advertising
A Monday Morning Memo from The Wizard of Ads Condensed from the writings of Harvey MacKay, author of Swim With The Sharks Without Being Eaten Alive. Current research tells us the average American is exposed to more than 1000 advertising messages daily, and that more than 85% of these ads “simply do not register”. Of &hellip Continue reading
Can I Do This…Is it Okay?
An Extremely Unusual Monday Morning Memo from The Wizard of Ads Years ago, when I first began writing the Monday Morning Memo, I vowed that I would never write about me. The world is full of interesting people and most of them are far more interesting than I am. That’s why I’m in a dilemma &hellip Continue reading
The World’s “Best” Traffic Builder
My favorite traffic builder involves three actors in police uniforms. When done properly, the first “policeman” will stand in the street in front of your business and divert all the traffic into your parking lot, where the second cop will wave the cars into parking spaces . The third cop will stand at the front &hellip Continue reading
Alfred 40 Years Ago
Oklahoma: 1970 Alfred taught me never to be ruled by fear. I met Alfred when he took the first photograph of my family that didn’t include my father. Mom wanted a family photo, I think, to prove we were still a family. Alfred was married to Ella Mae, a friend of my mother’s from work. &hellip Continue reading
